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BRMC

The BRMC is a conference that creates spaces for networking and connects people in the electronic music and entertainment business in Latin America.

PROJECT
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//BRMC

Background

Returning to Brazil after years spent in the Netherlands, I decided to show my passion for techno music and a desire to make a difference. Teaming up with two producer friends, we embarked on a moviment to introduce a fresh perspective to the night scene of Rio de Janeiro. As a designer for the Brazil Music Conference, I had the perfect platform to showcase my vision. Together, we launched Kode, a project dedicated to redefining Techno culture in a city where it had yet to fully flourish.
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In this project, I worked from the designer’s perspective to the role of event producer. Conceptualizing and implementing the brand identity, audio-visual assets, and content materials, as well as overseeing the entire music event production process, booking artists and licenses, and ensuring the seamless execution of all aspects of the event.

What it meant to me?

"This venture represented not just a professional milestone, but a deeply personal journey back to my roots, where my passion for techno and design converged to create something truly special."

Brand Identity Designer
• Conceptualized and implemented cohesive brand identity for both event and online platform.
• Created visually striking assets to convey brand message effectively.
• Developed engaging content materials to promote the events
Content Creator
• Developed engaging content materials to promote the events.
• Curated and created visual, musical, and journalistic content for the platform.
• Produced a series of podcasts featuring interviews with industry experts and artists.
• Compiled and promoted a regional agenda highlighting techno events.
• Conducted interviews with key figures in the electronic music scene.
• Curated techno music on a weekly basis.
Event Producer
• Executed the entire music event production process from inception to execution.
• Booked renowned artists and secured necessary licenses for the event.
• Overcame logistical challenges inherent in organizing a techno event in Rio, ensuring smooth operations and an exceptional experience.

Oficial Aftermovie

This video was one of the deliverables within the extensive design pack
KODE Youtube Channel

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