Erupting Aromas
Inspired by nature and coffee, I brainstormed ideas until settling on a simple concept—a nod to Tenerife’s volcanic landscape, with a gentle wave for its coastal charm. The logo’s circular shape, like a coffee bean, ties it all together, while warm browns set a cozy café mood. This design not only gives Real Café a strong brand image but also taught me a lot about how design shapes a business’s identity.
The circular form, reminiscent of a coffee bean, solidified the café’s identity, culminating in a design strategy that seamlessly harmonized warm browns to evoke an inviting café atmosphere, setting a cozy café mood.